Previous: Facebook Multi Pixels - Getting started with pixel installations
CAPI comes in when the pixel is blocked by the browser. This is a crucial step to making data-backed ads decisions. You won’t want to make decisions on an eclipsed view of data right?
Let’s jump right in with the setup
Get an access token
The access token is a key that allows our app to send server events to the Facebook server through Conversion API (CAPI). Server events will be stored in your pixel ID and processed the same way as browser events by Facebook.
Pass the access token to Omega app
That’s it! Your next task is testing if server events are sent properly.
Related articles:
Testing server events (CAPI)
CAPI comes in when the pixel is blocked by the browser. This is a crucial step to making data-backed ads decisions. You won’t want to make decisions on an eclipsed view of data right?
Let’s jump right in with the setup
Get an access token
The access token is a key that allows our app to send server events to the Facebook server through Conversion API (CAPI). Server events will be stored in your pixel ID and processed the same way as browser events by Facebook.
Pass the access token to Omega app
That’s it! Your next task is testing if server events are sent properly.
Related articles:
Testing server events (CAPI)
Updated on: 01 / 03 / 2022