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Facebook Multi Pixels
Everything you need to know about Facebook Multi Pixels app
How to disable or remove a Facebook pixel from your Shopify store
When you setup your Facebook account in Facebook channel on Shopify, a Facebook pixel can be added, then you need to remove this pixel code on Shopify if you have added the same pixel ID in Facebook Multi Pixels app. If you don't remove the pixel code, then your store will have more than one pixel on it, which can result in duplicate or incorrect data in your reports. There are 3 possibilities you added the pixel ID on Shopify, please check your case and remove it:
Facebook Multi Pixels - Give Facebook more sufficient data with Conversion API
Setup Conversion API for Faceebook
Facebook Multi Pixels - Testing server events (CAPI)
Now that you’ve enabled Conversion API to send server events, let’s test if they work properly. Get the Test Event Code Give Omega the Test Event Code Start testing Go to your storefront and test some page views, view content, add to cart, initiate checkout & purchase events. You should be able to see s
Facebook reporting limitations
Similar limitations will apply to the measurement of some web conversion events because of reporting limitations of iOS 14 devices. The following limitations are expected across Ads Manager, Ads Reporting, and the Ads Insights API. Delayed reporting: Real-time reporting will not be supported, and data may be delayed up to 3 days. Please refer the documents here to check further: https://www.facebook.com/business/help/331612538028890?id=428636648170202 As a result, we suggest you to check
Facebook Multi Pixels - Getting started with pixel installations
This is the very first step to start sending events from your store to Facebook. There are 2 concepts to bear in mind: *** Browser events:** sent by a pixel that works and executes on the visitor’s browser. Pixel installed this way is prone to data loss due to cookie blockers, ad blockers & browser blockers. *** Server events:** sent from our servers to Facebook server, without depending on browsers. This means less data loss. You’ll mostly need to send both kinds of events for accura
Why the pixel doesn't show on Facebook Pixel Helper after installing the app correctly?
Receiving a number of question about why the pixel doesn't fire or trigger any events on the Facebook Pixel Helper after setting the app correctly, we are making a tutorial video to help you to check and resolve it on your end. As normal, once you install the app, it will automatically embed the app code to your theme so that the app can work for your store . However, if you are not in that case, please check your store theme to see: !(https://storage.crisp.chat/users/helpdesk/website/8383e54
Facebook Multi Pixels - Product Feed
Feed A data feed lets you bulk upload items to your catalog using a spreadsheet file. With our app, you just need to choose products for a data feed and our app will help you update all of the product information changes on Shopify to Facebook Catalog. If you already have the catalog and want to feed or update the product, just one click with our feed feature. Step 1: Select the Product feed tab, you can choose the option to feed all products in your store or you can feed products follow
Facebook Multi Pixels - Sell on Facebook - Upload your products to Facebook Catalog
**Previous: ** Facebook Multi Pixels - Getting started with pixel installations Facebook Multi Pixels - Give Facebook more sufficient data with Conversion API Facebook Multi Pixels - Set up your custom events _ If you wish to run DPA
How to create new Pixel ID - How to get Pixel ID
How to create new Pixel ID
Facebook Multi Pixels - Set up your custom events
Previous: Facebook Multi Pixels - Getting started with pixel installations Facebook Multi Pixels - Give Facebook more sufficient data with Conversion API Say you want to create a campaign to target people who have clicked the subscribe button on your website, you need a “subscribe” event. Here’s how to se
How to set up Facebook Multi Pixels on BigCommerce
Installation How to add Pixel ID to your store After installing Facebook Multi Pixels app you will be directed to the Facebook Multi Pixel
How to measure the effectiveness of your Facebook campaign?
Facebook's reaction with IOS 14 release has caused some reporting limitations. Specifically, real-time reporting will not be supported, and data may be delayed up to 3 days. https://www.facebook.com/business/help/331612538028890?id=428636648170202 Below information will help you to resolve this issue at some points, you can see your ad sales in Shopify reports instead of Facebook Ads Manager, from that you can h
Currency convert issue with Facebook pixel conversion events
The conversion currency rate is 1 based on the theme default, if you use multiple currencies on your store, we recommend you to use Currency Converter Bear by Conversion Bear, so that we can support to convert the value on your ads report. If you use another app to convert the currency, please contact them to provide an API for our app to connect with, then inform us via email
or support chat so that our developer can support you. [What is total value tracking?](/en/arti
How to check the the same Pixel ID at your page source
You can check the pixel if it was put at the same places by following guide: First go to your store and check the pixel with Facebook Pixel Helper extension Then copy the pixel ID Next Ctrl + U to check the page source Ctrl + F then paste the pixel ID there If the page source displays two scripts using the same pixel ID, your store maybe experience the error "The Facebook pixel activated two times". Please remove one of the place
Omega Multi Facebook Pixels Dashboard - A quick glance into your CAPI performance
If you have, check the Dashboard out to monitor overall server events sent. Omega Dashboard allows you to: Filter events by date range and event name Monitor server events sent to Facebook through Conversion API You can only look up for da
Pixel Error Affecting Delivery
Occasionally, you may notice a red error warning on top of your Facebook Ads Manager , such as this: It turns out that this can be triggered by totally typical activity, with nothing wrong with your pixel setup. If you go to the Events Manager as suggested by the notification, you could get this message: "Redundant Purchase Event." There is a link to "Affected URLs" on the page. Click that and look at the
Does the app work with PageFly?
Yes. We’ve recently integrated with PageFly so you can track events off of a page built by PageFly. The steps are simple. In your PageFly setting, select the button you want to track and assign it with the desired conversion event Please follow this video for detailed instructions.
Multi Facebook Pixels - Analytics
Seeing a large number of queries asking about the purchase events tracking, we have released the purchase report feature to show how many purchases event our app has sent to Facebook. However, please note that when Facebook reflects that information to the Facebook Manager depending on Facebook itself. The Analytics section offers you a dashboard to check all purchase orders within the last 60 days. !(https://storage.crisp.chat/users/helpdesk/website/8383e5404a31c000/screenshot1_1jqdpmn.png
Facebook Multi Pixels - How does the app work?
The way our App works is, we make sure to record and sends all the Data collected in real-time directly to Facebook and then all that Data can be viewed in your Events Manager. But after our App has sent the Data it is up to Facebook to allocate it to the correct adsets in your Ads Manager. Our App has no control over the Data once it gets sent Recently, due to Facebook reporting limitations, Real-time reporting will not be supported, and data may be delayed up to 3 days. Therefore, yo
Multiple Facebook Pixels - Enabling Theme App Extension for Online Store 2.0 Compatibility
What is Theme App Extension for OS 2.0 all about? It’s a different way to integrate third-party apps (like Omega) with your Online Store. It’s more intuitive, a toggle away, and much more optimal. Previously, for Omega to work, we have to do some technical thing behind the scene that usually involves automatically injecting script
Omega CAPI Analytics - Examine revenue, event counts, orders recorded & more
Previous: Omega Multi Facebook Pixels Dashboard - A quick glance into your CAPI performance Advertisers know better than anyone that it’s all about targeting the right people. But before you target right, you have to feed Facebook with accurate data. Omega CAPI Analytics helps you do just that - examine all the events collected and sent, to the pixel ID level. Assess how many page views, v
Dynamic Product Ads with Omega Catalog - A game-changer
A little nudge to the right cart abandoners at the right time mean more revenue. You’ve probably well aware of this, but no one said that it’s going to be easy. WHY DO DYNAMIC PRODUCT ADS (DPA) EXIST? They’re there for a mission, saving you time and boosting your r
Potentially violating personal data sent to Facebook: Solution found!
Long story short: If you’re a Shopify business sending events to FB for your FB ads, your URL parameters may look something like this: There’s almost always a VAR
Purchase reports in my Ads Manager seem incorrect. Could there be something wrong?
First off, let’s say that this is not uncommon, but we work hard to assure that everything is functioning properly from our end. Omega captures and sends events to Facebook & those events will show up in your Event Manager, not Ads Manager. Here’s how you can help us ensure that we’ve done our job: Filter your Event Manager data for a certain day Compare the data with what’s showing under the Analytics tab in our app Let us know if there’s a huge discrepancy As much as we underst
Why do I need to remove the test event?
If you don’t remove the test code after testing, real events will be sent to Test Event instead of Event Manager => you’ll lose numerous events that should be allocated in ads reports. (real events will be sent to test event and not to the ads manager)
Can the time zone settings mess up with my data accuracy?
It’s possible. It’s best to ensure that you’ve set the same time zone across your Ads account, your Shopify, and within our app. This means events are captured & reported for the day when it occurs without discrepancies across the 3 dashboards. Related articles Getting started with pixel installations [Omega CAPI Analytics - Ensure your pixel captures & sends enough purchase events](/en/article/omega-
Facebook Multi Pixels - Test custom events
Testing custom events is exactly the same as how you test a standard event. The only difference is that instead of performing a standard event (page view, view content, add to cart, initiate checkout, purchase), you want to perform the custom event you’ve built. In this example, we built a ** “subscribe”** event that fires at the click of the subscribe button. Observe the test custom event in the Test Event tab !(https://storage.crisp.chat/users/helpdesk/website/8383e5404a31c000/im
Does this app work with One Click Upsell & other third-party apps?
Yes, it does work with almost all the upsell apps. Please follow the steps for integration. Let us know if it doesn’t work with your case, we will figure it out together!
To know about Facebook Aggregated Event Measurement
Facebook Multi Pixels - Product feed: Why I can not find my Product Collection when creating the Catalog?
Can't find your product collection when creating the catalog using the Product feed feature of the Omega Facebook Multi Pixels app?
OMEGA ATTRIBUTION REPORT - Get report right, in time & scale big!
How does Omega Ads Attribution Report work?
Where can I get my Pixel ID?
You can get your Pixel IDs in Facebook Business Manager. Go to Event Manager and copy your Pixel ID from there If you haven't created the pixel ID yet, you can follow the instruction here: https://www.facebook.com/business/help/314143995668266?id=1205376682832142
If I don’t turn on server-side tracking for my pixel, will I still see collected events in the Dashboard?
Unfortunately no. Both Dashboard & Analytics only reports server events sent by Omega, through Conversion API, to your Facebook pixel(s). So the prerequisite is that you’ve enabled CAPI for the pixel in question. Related articles Omega Dashboard - A quick glance into your CAPI performance
How can I check if my pixel is working or not?
Step 1: Click here to add Facebook Pixel Helper extension to Chrome Step 2: Verify your pixels are firing properly Go to
Why doesn’t the event count look identical to my Shopify Analytics, e.g. with add to cart?
First, Shopify measures your entire store session while pixels only measure the events on the pages it’s set to fire on. Secondly, Shopify only counts 1 add to cart if a shopper reaches the cart page in the same session, while Omega pixel counts 1 every time the ATC button is clicked. E.g. If a shopper clicks the ATC button twice but doesn’t visit the cart page → Shopify will report 0 ATC for that session, while Omega server-side pixel will report 2 ATC events. [If I don’t turn on server-sid
Facebook Multi Pixels - How to add script to thank you page to track purchase event
Please make sure that you have added the script to Checkout by going to Settings and choose Checkout. At the additional scripts section, please paste this script:
What’s included in the order value of a purchase event?
If you’ve checked “Shipping fee” in Event Setting, Omega captures what shows up on the thank_you page. It’s the total amount your customers pay for the order. If you leave the “Shipping fee” unchecked, Omega captures only the Subtotal amount. Related articles [Omega CAPI Analytics - Ensure your pixel captur
The app does not track initalCheckout event, what should I do?
It mostly happens when you use another Checkout app, not Shopify Checkout. Please contact us at
so that we can check and fix the issue for you. Before sending us email, please grant us access to your theme by sending us a staff account invitation. Step 1: Go to your Shopify Admin, choose Settings. Step 2: Click Plan & Permissions. Step 3: In the Permissions section, click Add staff, enter our email address, grant us access to your themes, apps and settin
All of my events are double counted, how do I fix it?
The events are double counted is because you added the same pixel ID in our app and in Facebook sales channel Shopify app, please remove the pixel ID in one place How to disable or remove a Facebook pixel from your Shopify store
Can I add one pixel ID in Shopify and another pixel ID in your app?
Yes, as long as this is not the same Pixel ID, you can add one in Shopify and one in our app. All of my events are double counted, how do I fix it?
Can my pixel fire on the checkout page?
Unfortunately, if you are basic Shopify account, you can't track the pixel there, it only can work in the case you are Shopify plus account. However, the app can track InitCheckout event when you click Checkout button on the cart page and track Purchase event on thank you page. How to add script to thank you page to track purchase event
Where can I check the Pixel data?
All pixel data which is sent to Facebook will appear in the [events manager ](https://www.facebook.com/micro_site/url/?click_from_context_menu=true&country=VN&destination=https%3A%2F%2Fbusiness.facebook.com%2Fevents_manager2%2Flist&event_type=click&last_nav_impression_id=0azFcjroY5dbLei5q&max_percent_page_viewed=54&max_viewport_height_px=937&max_viewport_width_px=1920&orig_http_referrer=https%3A%2F%2Fwww.google.com%2F&orig_request_uri=https%3A%2F%2Fwww.facebook.com%2Fbusiness%2Fhelp%2F1624255387
If I want to cancel the subscription, what should I do?
We are sorry to see you go, but if you want to cancel, just simply delete the app from your app store. Do I need to do anything after deleting the app?
Facebook Multi Pixels - Properly removing Omega app
We’re very sorry that our app didn’t work the way you had hoped & would be forever grateful if you could tell us what's wrong before you go. 🤗 There are just 3 steps you need to follow for a proper uninstall: Remove Omega’s code snippet at the order status page Remove Omega’s code in your theme !(https:/
If I make a test order, does it influence my pixel data and my ad campaigns?
No, it will not affect anything, it only affects when you click your ad campaigns on your Facebook page to order How to test web browser events using the Test Events tool How to test server events using the Test Events tool
Facebook Multi Pixels - Testing browser events
Now that you’ve installed your pixel with our app, let’s test a series of actions and see if they arrive properly at the Test Events tab of your pixel. Test browser events Observe browser events In a pretty similar manner, you will be able to test server events if you’ve enabled CAPI for your pixel. **Re
Your pixel event was not associated with any domains
I got the error says " All domains need to be associated with a pixel event pair and an ad. Your pixel event was not associated with any domains. Ads without domains will be paused unless you either set up your domain in Events Manager, select another pixel event or change your optimization. This is something all advertisers need to do in Facebook due to the iOS 14 update. You need to go to business settings - brand safety and verify your domain. Then go to events and add events to the domain.
What is total value tracking?
Shopify tracks pure sales, meaning it does not include any shipping, taxes or discounts in sales reports. Anything other than the sale could be considered a cost or tax entry for accounting purposes. In case you want to track subtotal value, please contact our support team or reach us via email
, then our developer will customize it for you. Or you can go to the in-app Event setting tab then select option to track total value tracking. !(https://storage.crisp.chat/use
What is Event Match Quality?
Event Match Quality indicates how effective the customer information sent from your server may be at matching event instances to a Facebook account. High-quality event matching may improve ads attribution and performance. This metric is in development. Expect to see a very low score for the most common events, like Page View, or View Content. These are events triggered by virtually any website visitor. For these events is very hard to send really useful customer information, like name, email, or
Why it is showing low event match quality?
It is because the matching data between the server and Facebook is low, we recommend you to turn on all parameters in our app settings What is Event Match Quality?
Server Sending Invalid Match Key Parameters
It’s possible that you will see this type of warning in your Events Manager Diagnostic section: ISSUE Your server is sending an invalid ip_address, user_agent parameters value for your PageView/ Add to Cart/ View Content/ Init Checkout event. This may be because there was an error in the parameter value. This may cause issues with the attribution and delivery optimization of ad campaigns that are using this event. This error can be triggered by a very limited number of events when the script
Missing AddToCart/ PageView/ ViewContent/ InitCheckout User Data Parameters
For Page View, ViewContent, AddtoCart, InitCheckout events, pixel is tracking for all visitors If the customers do not have information (email, phone...) so pixel cannot send customer information to Facebook, so there is a warning, it is no problem. If the customer logs in, the app still sends all the information to Facebook. This is normal Only clients who are tracked by CAPI have this warning, so no problem. All Pixel apps including Shopify are doing the same [Server Sending Invalid Match Key
How do I fix "Not pair with a catalog" error?
Don’t worry if you don’t want to run Dynamic Product Ads (DPA). If you do, what’s needed is to create a catalog & upload products to it through a data feed. Please find out how to do that in the related articles. Related articles Sell on Facebook - Upload your products to Facebook Catalog