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💫 Custom XML feeds

This feature makes it easy for you to customize the data fields synced from Shopify to GMC.
You can see how to Create XML feeds in here:
🧩Product feeds
We support multi-channel XML feeds, including Google, Bing, Facebook, Klaviyo, Pinterest, and TikTok.


How to Customize Synced Fields from Shopify to GMC in XML Feed?

Step 1: Navigate to the XML Template Section
Open the XML feed template where you want to make adjustments.
XML template



Step 2: Identify the Field to Customize:
Find the XML field you want to edit, such as <g:brand> or <g:title>.


<g:brand>{{product_vendor}}</g:brand>

This means the Product Vendor field in Shopify will be mapped to the Brand field on GMC.


Step 3: Click "Select Dynamic Value":
Use the "Select Dynamic Value" button to choose the Shopify field you want to map. For example:

  • To map the Product Vendor, choose {{product_vendor}}.
  • To map the Product Title, choose {{product_product_title}}.
    Select Dynamic value
    If you want to assign the Product Title value from Shopify to the Brand field on GMC, click the "Select Dynamic Value" button and choose {{product_product_title}}. The dynamic value will be saved to the clipboard.



Step 4: Replace the Existing Value in the Content Box:
Replace the current dynamic value in the XML field with your selected value. For instance:
Before: <g:brand>{{product_vendor}}</g:brand>
After: <g:brand>{{product_product_title}}</g:brand>


Then, in Content box, directly replace the value {{product_vendor}} with {{product_product_title}


Step 5: Preview Changes
Click the "Preview" button to ensure your customizations are applied correctly.


Step 6: Save and Generate the Feed
Save your changes and generate the XML feed. Copy the new link to update it in GMC.

Updated on: 02/06/2025

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