How to test whether your Reddit Pixel installation is set up correctly

Not sure if your Reddit events are actually reaching Reddit? Use the Event Testing feature in Reddit Ads Manager together with TagFly's Test Server-side events to see what's working and identify any issues with your tracking setup.


Setting Up Event Testing

  • In the Reddit Ads Manager, go to Events Manager → Event Testing

  • Copy your Test ID. It looks like t2_xxxxxxxxx — copy the full value, not just the t2_ prefix

  • In TagFly, open the Reddit destination → Settings, turn the Test Server-side events toggle on, and paste the copied value into the Test ID field

Please note that for the Test ID to work, you must make sure the Conversion API Token is configured correctly. Without a valid token, no server-side event can be sent for testing.

  • Click Next step to save your settings


View Logged Events

#Checklist
✅ You've done all the required setup steps in TagFly app (Reddit Pixel ID + Conversion API Token)
✅ You've removed all pre-existing Reddit scripts outside TagFly
✅ The test feature is turned on and the Test ID is filled correctly
✅ Third-party cookies are enabled in your browser — Event Testing won't work without them


When you're all set, browse your storefront and manually trigger events (view a product, add to cart, start checkout, place a test order). Each event should appear in the Event Testing table in Reddit Ads Manager.


Select a row to see the details — event name, match keys, metadata and conversion ID — and check that they match what you expect.

Good to know:

  • Events may take up to 5 seconds to appear in the interface
  • Test events are rate-limited to 10 events per second
  • The table shows up to 100 events, after which it stops updating. Select Clear to reset it
  • Don't close the Event Testing tab or your store tab while testing — closing either one means you'll have to start over


Important: Remember to turn Test Server-side events off in TagFly after testing, so your live events are properly recorded. Test events are not used for reporting or ad optimization.


Still not seeing events?

  • Double-check the Reddit Pixel ID and Conversion API Token are copied in full, with no extra spaces
  • Make sure the events you're testing are enabled in the Events tab of the Reddit destination in TagFly
  • Confirm your store domain is listed in the Events Manager
  • Turn the test toggle off and on again after changing the Test ID

Still stuck? Chat with us or send us an email — we're happy to take a look at your setup.

Updated on: 17/09/2026

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