▶️ Get your Pixels ready
Install the right pixels, and install the pixels right
To start sending your website traffic to Facebook, all you need to do is to give Two Owls your pixel ID(s) and tell us where they will be firing.
If you're super new to the field, you might want to read this first: 💡 Create a Facebook Pixel (now with Datasets)


Or connect your Facebook account and choose a Pixel



Hold on a minute: To cross-check if your pixel installation is error-free, you'll need to ship some test events to Facebook and see if they all arrive.
📤 Ship your very first events to Facebook
To start sending your website traffic to Facebook, all you need to do is to give Two Owls your pixel ID(s) and tell us where they will be firing.
If you're super new to the field, you might want to read this first: 💡 Create a Facebook Pixel (now with Datasets)
📗1. Pass the pixel ID (data set ID) and Capi access token to Two Owls


Or connect your Facebook account and choose a Pixel


2. Integrate Two Owls with your Online Store 2.0 theme

Hold on a minute: To cross-check if your pixel installation is error-free, you'll need to ship some test events to Facebook and see if they all arrive.
📤 Ship your very first events to Facebook
Updated on: 04/06/2025
Thank you!