😭 My campaign hasn't reported any sales. What's wrong?

There could be various reasons for this:

• You haven’t got any ad click that results in complete payments.
• Low event match quality since you haven’t set up TikTok click ID
• TikTok can’t match the data sent with a user on TikTok, due to the complex purchase journey & purchase window
• Your tracking setup is missing something.

We also recommend you contact us just to double check your app set up.

Updated on: 02/06/2025