Activate Blockify and the app embed
Overview
Blockify protects your store only when two switches are on: the Blockify app status switch inside the app and the Blockify app embed in your Shopify theme. Both are managed from the Home page of Blockify.
What you'll learn
- How to activate Blockify?
- How to enable the app embed?
- How to check that Blockify is running?
- Who can use this feature?
How to activate Blockify?
Step 1: Open Blockify from your Shopify admin and stay on Home.
Step 2: In the Blockify app status row, click Activate Blockify. The badge changes from Off to On and every rule and protection you configured starts running.

How to enable the app embed?
The app embed is the part of Blockify that is added to your store's theme so it can check every visitor. You turn it on once per theme, either from Blockify or from the Shopify theme editor.
Option 1: From Blockify
Step 1: On Home, find the Enable app embed on theme row and click Activate app embed. The Shopify theme editor opens in a new tab with Blockify already switched on in the App embeds panel.

Step 2: Click Save in the theme editor.

Step 3: Back in Blockify, the Enable app embed on theme row shows On; refresh the page if it still shows Off.
Option 2: From the Shopify theme editor
Step 1: In your Shopify admin, go to Online Store > Themes and click Customize on the theme you want to protect.
Step 2: In the left sidebar, open the App embeds panel.
Step 3: Turn on Blockify and click Save.

How to check that Blockify is running?
- On Home, both the Enable app embed on theme row and the Blockify app status row show a green On badge.
- Open Analytics: visits to your storefront appear in the visitor log. If your own visit never shows up, the app embed is not on in the published theme.
- To test a rule without locking yourself out, open your store through the Admin's access URL in Settings > General settings; visits through that link are never blocked.
To pause Blockify, click Deactivate Blockify on the same row: every rule and protection stops but stays saved. Deactivate app embed opens the theme editor so you can turn the embed off there.
Who can use this feature?
Available on all plans.
FAQs
- I saved the app embed, but Home still shows Off. Why?
You probably saved it in a theme that is not published. Customise the theme marked Current theme in Online Store > Themes, save again, then refresh the Blockify Home page.
- Does deactivating Blockify delete my rules?
No. Your rules and settings stay saved; none of them run until you click Activate Blockify again.
- Do I need to enable the app embed again after changing my theme?
Yes. The app embed belongs to each theme, so turn it on in every theme you publish.
- Which switch should I use to pause Blockify for troubleshooting?
Deactivate Blockify on Home. It pauses everything in one click and keeps the app embed in place, so turning Blockify back on is one click too.
Updated on: 16/10/2026
Thank you!