With Synctrack, you can display Estimated Delivery Dates (EDD) on your order tracking page to set clear customer expectations and reduce support inquiries. This feature helps build trust and improves the post-purchase experience by giving buyers a better sense of when their order will arrive.

What is an Estimated Delivery Date (EDD)?

The Estimated Delivery Date is the expected date (or date range) when an order is likely to be delivered. It's shown on your store's tracking page, alongside real-time tracking updates.

EDD is calculated from:

• Your business days and order cut-off time
• Your timezone
• Your order processing time
• The transit time rules you set per shipping zone and carrier

Why use Estimated Delivery Dates?

• Set clear expectations for your customers
• Reduce "Where is my order?" questions
• Increase trust and satisfaction
• Improve conversion rates and repeat purchases

How to enable Estimated Delivery Date

Step 1: Open the EDD settings

1. In the Synctrack app, go to Tracking Page.
2. Open the Estimated Delivery Date tab.

You'll land on the Post-purchase estimated delivery date screen, which has two parts: Order cut-off and processing times (top) and Transit time (bottom).

Step 2: Set business days, cut-off time, timezone, and processing time

The top section has three cards:

Business days & Cut-off time

• Business days — Tick the days your store operates (Mon–Sun). Non-business days are excluded from the calculation. Orders that fall on a non-business day are processed on your next working day.
• Time (order cut-off) — Choose the hour of day after which orders count as placed the next business day. The cut-off is selected on the hour (00:00–23:00). Example: with a 19:00 cut-off, an order placed at 17:00 is processed the same day; an order placed at 23:00 is processed the next business day.

Timezone

• Choose the timezone (GMT−12 to GMT+12) that the cut-off time and all date calculations are based on.

Order processing time

• Enter how many business days your warehouse needs to process an order before it ships (0–999). Example: with a processing time of 2, an order placed Monday before cut-off is dispatched on Wednesday.

Step 3: Configure transit times

In the Transit time section you define how long delivery takes after dispatch, per shipping zone and carrier. The promised delivery date is calculated from these rules.

• Rest of world is the default rule and can't be deleted. It applies to any destination not covered by a more specific rule, using "Any shipping method" so the same transit time applies to all carriers. You can edit it via the pencil (Edit) icon.
• Click Add new rule to create a rule for specific shipping zones and carriers.

Choose a shipping zone

• Define the countries, regions, or states the rule applies to. You can create multiple zones, and each zone can hold multiple transit-time rules for different shipping methods.

Shipping method & transit time

• Shipping method — Use "Any shipping method," or pick specific carriers to give them their own transit times.
• Transit time — Enter the number of business days for delivery as a range (first–last).
• • For an exact single date shown to shoppers (e.g. July 1st), set the range to the same number, such as 1 to 1.
  • For a timeframe (e.g. July 1st–3rd), set a range such as 1 to 3.

Click Save to apply the rule.

How the EDD is calculated

EDD is calculated automatically from your settings:

Order date → apply cut-off time + timezone → add processing time (business days only) → add transit time (business days only) = Estimated Delivery Date

Example: A customer orders Monday, July 1st at 10:00 for delivery to the United States.

• Order date: July 1st
• Cut-off: 19:00 — order placed before cut-off, so same-day processing
• Processing time: 0 business days
• Business days: Mon–Fri
• Transit time: 1–2 business days
• EDD: July 2nd–3rd

What customers see

Once enabled, your customers see the estimated delivery date on the tracking page, next to the live tracking timeline.

**Recommended by expert: **
🚚 After showing ETA, let customers track delivery status live
Set clear shipping expectations with Estimated Delivery Date, then follow through with live tracking updates via Synctrack Order Tracking. Customers feel more confident and your support team receives fewer “Where is my order?” messages.
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Updated on: 10/06/2026