“I can’t see what events my Pixel is sending in real time.”, 
“I can’t tell if my Purchase event is actually working.”

If you constantly have to guess whether something's going wrong or not, you can’t fix issues before they hurt your ROAS. Here comes our Real-time TikTok event testing feature. 

1. What is Live Event Testing?

Live Event Testing helps you check whether your TikTok Pixel is sending events correctly, in real time. It works with both browser pixels and pixels with Conversion API (Events API), so you don’t need Conversion API enabled to use it.

Right after you add a Pixel, you can immediately:

• See every event firing live
• Verify if the setup is correct
• Debug missing or incorrect values
• Compare expected vs actual event parameters

Note: Live Event Testing is available on the Free plan.

Browser pixel vs. Conversion API

• Browser pixel: events sent from your customer’s browser while they browse your store.
• Conversion API: events sent from our server to TikTok. Available on paid plans.

If a pixel has both, you can test both sources in the same place.

2. When should you use it?

Use Live Event Testing when:

• You just added a new TikTok Pixel (but with Conversion API)
• You changed themes or updated your storefront
• You installed a new app that may interfere with Pixel
• Your ads aren’t spending → TikTok may not receive enough events
• Purchases are missing or being counted incorrectly
• You want to validate events before launching Smart Campaigns

This ensures your TikTok account gathers enough clean signals for optimization.

3. How to Access Live Event Testing

You can easily access the feature by clicking into the CTA in Pixel page**:**

Or after you add a new pixel as follows:

Step 1 — Add a Pixel

Add a new pixel to Omega. A Conversion API token is optional: you can test a browser-only pixel, or a pixel with a Conversion API token. Once the pixel is added, Omega is ready to activate real-time testing.

Step 2 — Modal appears

You will see a confirmation message:

🎉 **Congratulations! **
Your Pixel has been added successfully.
Do you want to test real-time events now?

Click “Yes, test now” to start.

Step 3 — You are taken to the “Live event testing” tab

• Your newly-added Pixel is automatically selected
• Event monitoring starts immediately after users take action on your storefront
• No setup required

There'll be the badge here to distinguish when you test browser and server pixel:

• Server pixel:

• Browser pixel:

Updated on: 09/10/2026