“I can’t see what events my Pixel is sending in real time.”, 

“I can’t tell if my Purchase event is actually working.”

If you constantly have to guess whether something's going wrong or not, you can’t fix issues before they hurt your ROAS. Here comes our Real-time TikTok event testing feature. 

1. What is Realtime Event Testing?

Realtime Event Testing helps you check whether your TikTok Pixel & Conversion API are sending events correctly — in real time.

Right after you connect a Pixel with a Conversion API token, you can immediately:

• See every event firing live
• Verify if the setup is correct
• Debug missing or incorrect values
• Compare expected vs actual event parameters

2. When should you use it?

Use Realtime Event Testing when:

• You just added a new TikTok Pixel (but with Conversion API)
• You changed themes or updated your storefront
• You installed a new app that may interfere with Pixel
• Your ads aren’t spending → TikTok may not receive enough events
• Purchases are missing or being counted incorrectly
• You want to validate events before launching Smart Campaigns

This ensures your TikTok account gathers enough clean signals for optimization.

3. How to Access Realtime Event Testing

Step 1 — Add a Pixel with Conversion API token

Once you add a new pixel that includes a Conversion API token, Omega is ready to activate real-time testing.

Step 2 — Modal appears

You will see a confirmation message:

🎉 **Congratulations! **
Your Pixel has been added successfully.
Do you want to test real-time events now?

Click “Yes, test now” to start.

Step 3 — You are taken to the “Live event testing” tab

• Your newly-added Pixel is automatically selected
• Event monitoring starts immediately after users take action on your storefront
• No setup required

Updated on: 17/12/2025