AI Insights

Overview

AI Insights is available on the Professional Plan and Advanced Plan.

It turns your store’s statistics into plain-language summaries with trends, recommendations, and alerts. Instead of only viewing numbers, you’ll see what happened, why it matters, and what you can do next.

Benefits

• Summaries: Get a clear explanation of your store’s performance
• Trends: Identify changes in orders, revenue, and conversion rate
• Recommendations: Learn how to improve checkout, campaigns, and traffic
• Custom date ranges: Adjust the time period and refresh insights instantly
• Watch-outs: Detect missing data, funnel breaks, or tracking issues

How to use AI Insights

• From your Pareto admin, go to Statistics.

• [Optional] Select a date range (for example: default is Last 30 days or a custom range).

• Click Get AI Insights.
• Review the panel that opens. It includes:
• • Summary – overview of performance
  • Key trends – highlights from the selected period
  • Recommendations – next steps you can take
  • Watch-outs – alerts about data or tracking inconsistencies

Examples

• Low checkout activity: AI suggests testing funnel tracking and checkout flow.
• Zero orders: AI recommends increasing traffic or running campaigns.
• Data mismatch: AI alerts you to check your analytics setup.

Availability

AI Insights is included in:

• ✅ Professional Plan
• ✅ Advanced Plan

AI Insights is not available in:

• ❌ Free Plan
• ❌ Starter Plan

FAQ

• Can I use AI Insights on the Free or Starter plan?

No. AI Insights is only available on the Professional and Advanced plans.

• Does AI Insights work with any date range?

Yes. You can select Last 30 days or choose a custom period. The AI will re-run the analysis for that period.

• What happens if I have zero orders?

The AI will still analyze impressions and funnel data. Recommendations may include increasing traffic, testing promotions, or verifying tracking.

• Will AI Insights replace my existing analytics?

No. It complements your analytics by explaining results and suggesting actions.

• Can AI Insights detect tracking issues?

Yes. If the AI finds mismatches (for example, conversion rate shows but no orders recorded), it will flag this as a possible tracking or event setup issue.

Updated on: 02/10/2025