Getting Started

• 🎉 Welcome to Omega for your TikTok pixel

  🎉Welcome to Omega for your TikTok pixel Omega TikTok Pixels empowers merchants to run high-converting TikTok ads with confidence. From advanced multi-pixel tracking to real-time event reporting and automated campaign creation, the app gives you full control over your TikTok ad performance. Leverage Pixel & Events API, smart UTM insights, automated product sync with TikTok Catalog, and even launch Smart Campaigns—all in one unified dashboard. 🔍 Discover how Omega TikTok Pixels empowers yFew readers

• 1️⃣ Getting Started

  😄 Hi there!!! This is your guide to a smooth onboarding experience with our app, helping you set up crucial tracking features quickly and effectively. Integrate app on theme: Learn how to connect Omega TikTok Pixels app to your store theme. Add your first tracking pixel: Follow the steps to set up your first TikTok tracking pixel to start tFew readers

• 👉 Intergrate app on theme

  Turning on the theme-app integration is now a must-do step once the app is installed. If you don't do this, you can not see any pixel firing in your website Step 1: Move to Themes =Customize Step 2: Make sure the app embed is enabled Step 3: Remember to saveSome readers

• 🕐 Set timezone to accurately track your data

  Set timezone correctly will be useful for tracking It’s important that this selected timezone is the same with your ad account’s so that your event attributing is correct. If you ad account and TikTok Pixels account have 2 different timezone, chances are, your events will be attributed incorrectly to different days. Get the accurate timezone here in your TikTok Ads manager: (https://stFew readers

• ⁉️ Does Omega deduplicate pixel & server (Events API) events?

  Yes, we do. This applies only if you have turned on Events API to work in parallel with Pixels for better event tracking. What’s deduplication? When you send both browser and server events to TikTok for one action, the 2 events should be merged and counted as one instead of two. If you don't deduplicate, a double number of the events is sent to TikTok, which is not accurate. BenefitsSome readers

Add your TikTok pixel

• Add your TikTok pixel

  Start tracking by installing the pixel right To start sending website's traffic to TikTok, all you need to do is to give Omega your pixel ID(s) and tell us where they will be firing on. With Omega TikTok Pixels, you can: Manually add TikTok pixel: Copy pixel ID from TikTok Events Manager & paste into Omega. AUTO add TikTok pixel: (https://help.omegatheme.com/en/article/auto-add-existing-tiktok-pixel-1e0mSome readers

• ✍️ Manually add TikTok pixel

  Start tracking by installing the pixel right To start sending website's traffic to TikTok, all you need to do is to give Omega your pixel ID(s) and tell us where they will be firing on. Watch the following video to grasp the process 1️⃣ Create a new pixel in TikTok Events Manager 1. Complete initial setup steps Go to your TikTok Ads Manager, then choose tab Tools. Click Events to go to TikTok EvSome readers

• 🆕 AUTO add existing TikTok pixel

  Automatically retrieve your existing pixels from TikTok With this feature, you can automatically fetch and import your existing TikTok pixels, making setup easier. No more tired switch between platforms, now just act in Omega and we do all the work for you! Please go through very simple steps below: Step 1: Connect to your TikTok for Business ASome readers

• 🆕 Create new pixel directly in Omega

  Easily create new pixels directly within our app with no manual steps from TikTok anymore. If you don’t have a TikTok pixel yet, or you need to create a new one for a specific purpose, you can easily create a pixel within Omega TikTok Pixels. Step 1: Connect to your TikTok for Business Account Go to the Add Pixel section in Pixel page Click button Access to connect your TikTok foSome readers

Set up Events API

• Set up Events API

  Events API will help improve your tracking precision This step is required when you add pixel manually. With auto add pixel or create pixel directly within our app, this setup is not necessary. We will auto get the Access token for you. -See AUTO ADD NEW PIXEL in app -See CREATE NEW PIXEL in app (https://omegatheme-contact.gitbook.io/omega-multiple-tiktokSome readers

Analytics & Reporting

• Analytics & Reporting

  Reports To help you optimize TikTok ads tracking, Omega allows you to view: Purchase Report With our reports, you can Filter events by date range and Pixel IDs Monitor server events sent to TikTok through Events API Note: You can only look up for data up to 6 months into the past depending on your plan -Starter: 60-day data retention -Growth: 90-day data retention -Scale: 6-month data retention The dashboard reports all server events sent, regardless of the pixFew readers

• 🕦 Omega TikTok Pixels - Conversion Analytics

  An overview of how each pixel installed on your site is performing 1. What Is the Purpose of the New Analytics? The new Analytics dashboard helps you: Understand your TikTok conversion funnel Identify where customers drop off Improve checkout performance Optimize your ad campaigns Instead of just showing numbers, it now shows conversion flow and trends. 2. Selecting Your Goal At the top of the dashboard, you can choose a goal: (https://storage.crisp.chat/users/helpdesk/websFew readers

• 📣 Purchase Report

  A record of purchase events made through your Shopify store that are linked to your TikTok pixels ❓ Remember you have to add script to Order Status Page manually before? Now Omega TikTok Pixels has upgraded new tracking! We seamlessly tracks purchases directly from Shopify’s native checkout, so: ✅ No need for manual code insertion ✅ No Complete PFew readers

• ⚖️ What's the difference between Total Events and Attributed Events?

  Long story short, Attributed events are included in Total events. Omega helps to send enough events to the Total Events tab, while TikTok will carry out its matching part to find out what events should be attributed.Few readers

TikTok Smart Ad

• 🥳 TikTok Smart Ad (NEW & EXCLUSIVE)

  🥳TikTok Smart Ad (LIMITED ACCESS) Create campaign in Omega and simplify the ad creation process by leveraging TikTok AI-powered recommendations and automation. The TikTok Create Ad feature empowers you to create Smart+ Website conversion campaigns directly within the app. This integration eliminates the need for manual setup on TikTok Ads Manager, providing an intuitive, all-in-one solution for ad creation, performance monitoring, and optimization. Key highlights include: StreFew readers

• 📌 Prerequisite conditions

  🥳TikTok Smart Ad (NEW & EXCLUSIVE) 📌Prerequisite conditions Check these prerequisites to smoothly set up and run your TikTok Smart Campaign. 1️⃣ Conditions of TikTok accounts To create TikTok campaign, you must have following 03 accounts: TikTok for Business account. TikTok Business Center account. TikTok Ads account. Please look at the specified description of each account below:Few readers

• 🎯 How to create campaign directly in Omega?

  🥳TikTok Smart Ad (NEW & EXCLUSIVE) 🎯How to create campaign directly in Omega? 📢 Connect TikTok for Business account If you has not logged in TikTok for Business account in app, the following screen is displayed: Once done logging in, you can start creating ad by clicking into the button Create now or Create campaign (https://storage.crisp.chFew readers

• 📉 Campaign manager table

  🥳TikTok Smart Ad (NEW & EXCLUSIVE) 📉Campaign manager table 1️⃣ Data table Table only shows 2 types of campaigns: Campaigns created directly from the app. Campaigns (both Smart+ and Manual) attached with Omega UTM params. Campaign manager table shows data of all 3 levels - Campaign >Ad group >Ad. We've added the ability to view order lFew readers

UTM Attribution Report (Real-time)

• UTM Attribution Report (Real-time)

  Wanna know where your orders come from? Let's look at Omega UTM attribution report and find the answer 😉 Checklist ✅ Set up at least 1 pixel in Omega (Events API is recommended) ✅ No login or connect account is required in app Need help reviewing UTM setup If you need checkup and review from our skilled agent, please click here: 1. What are UTM parameters? UTM parametersSome readers

Automated TikTok Catalog

• Automated TikTok Catalog

  Seamlessly bring products to TikTok with a few clicks Who is this for? 💐 Anyone who wants to get ahead using TikTok Dynamic Showcase ads or TikTok Product Sales Ads. You first have to create a Catalog and bring your products from your Shopify to TikTok Business Center. How does it work? We take the hassle out of the process by automatic sync. You don’t have to do it manually anymore! Let’s enjoy: Multiple Catalogs Automated Sync Frequent Updates (as per the defined SyncFew readers

Track Purchase event (For FREE plan)

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Track Place an order event (for COD payment method)

• Track Place an order event (for COD payment method)

  What is Place an order event? Place an order event is a conversion tracking event, gets triggered when a customer completes the order process. 🤗 Unlike the "Complete Payment" event, which tracks successful payments, the "Place an Order" event records intent, including instances where payment is pending (e.g., cash on delivery or payment failures). Benefits of Tracking the "Place an Order" Event Pre-Purchase Insights: Understand potential revenue and customer intent before payment isSome readers

🩺 Troubleshooting

• 👬 Can I use the same pixel for another app (Omega-Multiple TikTok Pixels and something else)?

  Putting 1 pixel ID in 2 apps will cause event duplication as your events will be sent twice for 1 event instance. You should disconnect the pixel in the TikTok Channel first before putting it in our app. However, it’s highly recommended that you create a new developer mode pixel to be used with Omega & keep them separately.Few readers

• 😭 My campaign hasn't reported any sales. What's wrong?

  There could be various reasons for this: You haven’t got any ad click that results in complete payments. Low event match quality since you haven’t set up TikTok click ID TikTok can’t match the data sent with a user on TikTok, due to the complex purchase journey & purchase window Your tracking setup is missing something. We also recommend you contact us just to double check your app set up.Few readers

• Real-time TikTok event testing

  “I can’t see what events my Pixel is sending in real time.”,  “I can’t tell if my Purchase event is actually working.” If you constantly have to guess whether something's going wrong or not, you can’t fix issues before they hurt your ROAS. Here comes our Real-time TikTok event testing feature.  1. What is Realtime Event Testing? Realtime Event Testing helps you check whether your TikTok Pixel & Conversion API are sending events correctly — in real time. Right aFew readers