Dashboard Analytics
Buyer Analytics
Buyer Analytics Dashboard Documentation Introduction The Buyer Analytics Dashboard provides insights into customer acquisition, retention, and value. It helps businesses monitor buyer behavior, analyze performance trends, and optimize marketing strategies. Key Metrics Buyers: Definition: The total number of unique customers who made at least one purcFew readersOrder analytics
Sales Analytics Dashboard The Sales Analytics Dashboard provides insights into your store’s sales performance, including revenue, orders, average order value, and refund trends. It is divided into three main sections: Top Metrics Cards, Charts & Trends, and the Metrics Panel (Right Sidebar). Top Metrics Cards At the top of the dashboard, you will see key salesFew readersProduct Analytics
Introduction Product Analytics allows you to monitor the entire customer journey for each product — from the moment a customer views the product to the point they complete a purchase. This data helps you identify which products attract attention, which ones convert well (or poorly), and where customers tend to drop off. Main Analytics Table The Product Analytics table displays: Name: Product name Status: Product status (active/inactive) *TypeFew readers
Google Analytics 4
How to setup GA4
Step 1: Open Pixel Setting Step 2: In Customer events, click button Add custom pixel Step 3: In the Pixel name field, enter: Omega Trakpilot Custom Script Then click Add pixel to proceed (https://storage.crisp.chat/users/helpdesk/website/-/8/3/8/3/8383e5404a31c000/image193jfo0.pFew readersHow to check if GA4 is tracking
There are several ways to check if GA4 is working properly on your website. You can choose any one of the three methods: Use GA4 DebugView Install Browser extension: Use a browser extension Google Analytics Debugger Install extension and turn ON debug mode Open Google AnalyticsFew readers
Google Tag
Google Tag Setup
Introduction GA4 (Google Analytics 4) – Tracks visitor behavior, orders, product views, and more. GTM (Google Tag Manager) – Lets you manage and install tracking codes without editing your website’s code directly. Trakpilot – Automatically connects and configures GTM + GA4 for your Shopify store, saving you time and avoiding manual setup errors. PART 1 - First-time Setup (Onboarding) When to use After installing the app the Onboarding screen appears automaticFew readersHow to check if GTM-GA4 is tracking
There are several ways to check if GA4 is working properly on your website. You can choose any one of the three methods: Use GA4 DebugView Install Browser extension: Use a browser extension Google Analytics Debugger Install extension and turn ON debug mode Open Google AnalyticsFew readers
Google Ads
Setup tracking
In order to send your transactions data to this destination, we need the following information from your Google Ads account Note: Google Ads requires 3 to 6 hours to review the conversion events before it can start tracking event data. Therefore, please wait during this time before your ads begin running to ensure that no events are missed in the tracking process. Step 1: Select your Customer ID Customer Id is a unique number used to identify yourFew readersHow to check conversion events is working
Google Ads may take several hours to a couple of days to record data for the events sent. You can directly access Google Ads to view the submitted data or check for any error status (if applicable). Method 1: Check Directly on Google Ads Log in to your Google Ads account. Log in to your Google Ads account at Google Ads Navigate to Goals -Conversions -Summary. In this section, you will see information about the conversion events that you have set up. Note*: You caFew readersError Logs
During the use of the app, you may encounter some issues as follows: error This is normal, and here are some guidelines: Problem Description: The error you're encountering indicates that the access token used to make the request to the Google Ads API does not have the necessary scopes to perform theFew readersHow to find your CTID
If you have existing Google Ads conversion events you want our app to track, here's how to locate their CTIDs (Conversion Tracking IDs). Step 1: Go to your Google Ads account -select Goals -Conversions. In the Events Summary list -choose the event you want to track (here, it's an event under the Purchase category) Step 2: Once you're in the Event details sectioFew readers